Akkio Blog

Your source for all things digital marketing, predictive analytics, data, and more to keep your agency ahead of the curve with AI.

Akkio Partners with Horizon Media to Usher in a New Era of AI-Driven Marketing

Strategic Partnership Forms Multi-Year Collaboration to Revolutionize AI’s Role in Solving Marketing Challenges and Enhancing Client Outcomes

Introducing Akkio AD LLM, an AI Platform Custom-Built for Advertising Agencies

Akkio's Agency Data LLM enables agencies to chat with campaign data in natural language to build audiences, create visualizations, and uncover insights.

Using AI & Data to Drive Business Outcomes: Insights from Akkio

Learn about how Akkio is reforming agency operations and optimizing marketing strategies using artificial intelligence and data analytics.

13 Examples of Machine Learning for Marketing

By using machine learning, we can make better predictions and decisions in our marketing campaigns, from lead scoring to churn minimization and beyond.

What is AI Marketing?

AI is reaching ubiquity for businesses. In this article, we'll explore what AI marketing is, its benefits, and how to get started with AI marketing.

Machine Learning in Finance: 15 Applications And Use Cases

ML gives finance businesses a competitive advantage. In this article, we’re going to explain how it works with examples and understand its use cases.

Machine Learning in Demand Forecasting for Retail

Understanding your sales is the key to making better decisions. Here, we explain what sales prediction is and how to implement it using machine learning.

Predicting Employee Attrition Using Machine Learning

An organization is only as good as its employees, and stands to incur huge costs when they leave. You can use AI models to identify at-risk employees.

AI is the Future of Marketing

The field of AI-driven marketing has been evolving at a rapid pace and is now becoming mainstream.

Overfitting and Underfitting in Machine Learning

No-code AI solutions can help you avoid overfitting and underfitting by automating regularization and testing your model’s generalization performance.

What We Learned From AutoML 2021: Five Key Takeaways From the Fifth International Workshop on Automation in Machine Learning

Exploring the top AutoML 2021 trends, from hyperparameter autotuning to Neural Architecture Search and IoT.

What are the Benefits of Machine Learning in the Cloud?

The cloud is revolutionizing AI. Find out how to harness the power of the cloud for sales funnel optimization, lead scoring, churn reduction, and more.

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